Umi お任せ
Umi is Japanese for “ocean” or “sea.” It is a quiet, confident name that speaks directly to where the craft begins - without needing to say more. Umi is an intimate, chef-led omakase counter built on precision, trust, and seasonality. Every piece is guided by the
chef, course by course, in an experience designed to feel elevated without ever feeling out of reach.
Rather than lean into the expected red and black “Japanese Restaurant” look, Umi’s identity is built around deep navy and brushed gold - oceanic, refined and distinct. The logomark is layered from fish scales, doubling as a nod to armor when rotated - a quiet symbol of trust guests place in the chef’s hand at the counter.From signage and packaging to chopstick boxes and business cards, every touch points carries the same quiet confidence. Elegant, inviting and letting precision and craftsmanship speak for themselves.
